http://blog.spotxchange.com/2008/01/18/alex-bogusky-interview/ Insight into Video Advertising World Thu, 04 Dec 2008 20:03:29 +0000 http://wordpress.org/?v=MU hourly 1 http://blog.spotxchange.com/2008/01/18/alex-bogusky-interview/#comment-1158 Bret Morstad Sat, 19 Jan 2008 20:00:28 +0000 http://blog.spotxchange.com/2008/01/18/alex-bogusky-interview/#comment-1158 I'm a big fan of Alex and his way forward thinking on where advertising goes. He really brought the concept of branded entertainment up a notch or two and his innovations have been copied repeatedly. Custom short form programming/advertising (is there a difference anymore?) for niche video audiences/demographics is what broadband video is. I’m a big fan of Alex and his way forward thinking on where advertising goes. He really brought the concept of branded entertainment up a notch or two and his innovations have been copied repeatedly. Custom short form programming/advertising (is there a difference anymore?) for niche video audiences/demographics is what broadband video is.

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