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Archive for April, 2008
SpotXchange Continues Growth
April 23, 2008 VP of sales and client services manager join the team
WESTMINSTER, CO April 23, 2008 - Online video advertising network SpotXchange announced today the addition of two staff members.
Torrey Newman-Larson joins the company as the vice president of sales, direct response. She comes to SpotXchange from Q Interactive where she managed sales in lead generation, e-mail [...]
iSPOT: Ad Networks Support Video Ads On Casual Game Sites
April 16, 2008WESTMINSTER, CO, April 16, 2008, Ken Liebeskind — The popularity of running video ads on casual gaming sites is accelerating, with ad networks championing them. “The click through rates are better than in-stream advertising and you can target down to the demographics,” said Michael Shehan, CEO of SpotXchange, the ad network that is running video [...]
VideoNuze: Video Ad Networks Coverage Continued: SpotXchange, YuMe
April 16, 2008VideoNuze, Tuesday, April 15, 2008, 10:41 AM ET
As evidence of the market’s bullishness on ad-supported video, video-focused ad networks continue to flourish. I recently spoke to CEO/co-founders of two of the larger ones, SpotXchange and YuMe to learn more about their respective differentiators.
SpotXchange CEO Mike Shehan explains that his company has focused on building a [...]
Indian Online Entertainment Provider GluTV Powered by Akamai, SpotXchange and thePlatform
April 15, 2008LAS VEGAS, NV — (MARKET WIRE) — 04/14/08 — NAB SHOW — GluTV (www.glutv.com), a new online video service offering premium Indian television, music videos and Bollywood movies, today announced that its website, currently in beta, is being powered by three industry-leading infrastructure providers — Akamai, the leader in powering rich media, dynamic transactions and [...]
InGame Video Ad Network Reaches a Captive Audience
April 10, 2008SpotXchange builds impressive list of casual gaming partners
WESTMINSTER, CO April 10, 2008 - Leading online video advertising network SpotXchange announced a list of top casual gaming sites who are making their InGame video ad inventory available to advertisers in the SpotXchange marketplace. This portfolio of partners includes NeoEdge Networks, eGames.com, Slingo.com, NetWinner’s AdverGame Network, Moola.com, [...]
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