Archive for the 'Press Releases' Category

Big Think selects SpotXchange for online video ad serving

March 26, 2008

‘YouTube for intellectuals’ offers advertiser-friendly user-generated-type content
WESTMINSTER, CO March 26, 2008 - Today leading online video advertising network SpotXchange announced a video ad serving partnership with online video hot spot Big Think.
“We’re thrilled to introduce Big Think to our advertisers. The site lives up to its name with high-quality, original and engaging content,” said SpotXchange [...]

YuMe Partners With SpotXchange to Maximize Opportunities for Advertisers and Publishers

March 18, 2008

Through its ACE Platform, YuMe Gives Publishers Even More Ways to Maximize the Monetization of Video Inventory
REDWOOD CITY, Calif., March 18 – YuMe, the largest online
video advertising network, today announced a partnership with SpotXchange designed to increase inventory fill rates and revenue opportunities for YuMe publishers. Publishers using ACE (Adaptive Campaign Engine) — a new capability [...]

SpotXchange opens NYC office, builds sales team to meet demand for online video advertising

February 19, 2008

WESTMINSTER, CO February 19, 2008 - Online video advertising network SpotXchange has opened an office in New York City and is looking to bolster the company’s sales team in the area.
The office allows the company to expand its presence in the advertising capital of the world. This marks SpotXchange’s first major investment since securing its [...]

SpotXchange secures strategic investment from angel investors

February 1, 2008

Alex Bogusky becomes investor for industry-leading online video advertising platform
WESTMINSTER, CO February 1, 2008 - Online video advertising network SpotXchange announced today that it has raised an undisclosed amount in its first round of angel funding.
Investors include:

Alex Bogusky, Chief Creative Officer, Crispin Porter + Bogusky
Laurence Chang, former Portfolio Manager, Janus Worldwide Fund
Tim Hudner, former Chief [...]

SpotXchange CEO to discuss paying for performance in online video advertising at OMMA Video in Hollywood

November 5, 2007

What: Michael Shehan, president and CEO of SpotXchange, the first online video advertising platform to allow advertisers to leverage the power of broadcast advertising on the Web will present at OMMA Video in Hollywood on November 14, 2007.
Shehan and fellow panelists will present, “Paying for Performance” a discussion about how performance is reviewed and measured [...]

SpotXchange is Top Video Advertising Platform in Streaming Media’s First Readers’ Choice Award

October 22, 2007

Westminster, CO October 22, 2007 -More than 3,000 Streaming Media and StreamingMedia.com readers voted and chose SpotXchange as their top choice for an online video advertising platform in the publication’s first annual Readers’ Choice Award.
“This is a tremendous opportunity for us to acknowledge not just the winners of these awards but the continued growth and vitality [...]

DiCaprio’s 11th Hour Message Hits the Web With Specialized Video Widget

September 12, 2007

A Viral Video Tool Kit Explores the Issues and Offers Solutions
MARIN, CA–September 12, 2007 - guerilla PR, Inc. (www.guerillapr.com) and PopRule (www.poprule.com) have partnered with SpotXchange (www.spotxchange.com) and Zango (www.zango.com) to create a new model for cause-related online advertising and marketing. The video player, currently being used to promote Leonardo DiCaprio’s The 11th Hour film, [...]

SpotXchange appoints former CNN President of Sales and Marketing Larry Goodman to advisory board

August 20, 2007

WESTMINSTER, CO August 20, 2007 - SpotXchange, the Internet’s first online video advertising exchange, announced today that former CNN President of Sales and Marketing Larry Goodman has been appointed to SpotXchange’s advisory board as a director. Goodman will apply his more than 30 years of media and advertising industry experience to help SpotXchange expand its [...]

SpotXchange to include comScore Video Metrix audience data for targeting video campaigns

August 6, 2007

WESTMINSTER, CO August 6, 2007 - Online video ad campaigns can be targeted more precisely than ever before as SpotXchange (www.spotxchange.com) announces that it will be providing video audience measurement information from comScore Video Metrix to clients using SpotXchange’s auction-based online video advertising marketplace.
According to comScore Video Metrix reports, “primetime U.S. video streaming activity occurs [...]

Visible World Partners With SpotXchange to Deliver Targeted Online Video Advertising

July 15, 2007

Deal Enables Advertisers and Agencies to Dynamically Customize Web Video Ads for Specific Audiences, Occasions and Locations
New York-JULY 16, 2007-Visible World, the leading video advertising technology and services company, today announced that it will work with SpotXchange, the Internet’s first self-service exchange for online video ads, to enable advertisers and agencies to customize online video [...]